Vancouver-based PR specialist with expertise in media relations and public relations
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Big Sugar hired a PR firm; we now eat 100 pounds of it a year

I went into the documentary Sugar Coated thinking I’d be coming straight home and dumping out the sugar bowl. Instead I had a piece of dark chocolate while mulling over how public relations can be used irresponsibly. The 90-minute doc, directed by Toronto’s Michelle Hozer, was less about the evils of the sweet stuff than [...]